Most people can agree that reading statistics and data-dense content can be very boring. Without any visual appeal, the average person will most likely forget the data they’ve read shortly after reading it. The good news is that there is an effective alternative to...
Brad’s Wife taught us why social media management is important to your business. This week, United Airlines is illustrating why public relations management matters. Over the weekend, they had a customer service incident that was videotaped and went viral. What did or...
What Brad's Wife Can Teach Your Business About Social Media Have you heard about Brad’s wife? If you haven’t, let me catch you up. It’s trending everywhere on social media right now. Hashtags abound: #bradswife, #justiceforbradswife, and #notmycountrystore. Memes...
I don’t know about you, but I am a visual learner. They say it’s because I am a part of the “Sesame Street Generation.” The generation who grew up learning our ABCs from Big Bird before we even attended kindergarten. By the time we reached our teen years, we learned...
We know the phrase, “the customer is always right” all too well. But what if that’s not always the case? What if the client isn’t right for your business? It’s naïve to think that every customer that comes along is a perfect fit for you and your company. (Although it...
Have you ever played a game with a child? If not, I highly recommend it. I have a 3-year-old at home and playing games with her never ceases to be entertaining. The best time is when we play games that she comes up with herself. It doesn’t take a kid very long to...
Looking for the Holy Grail of web content? You know, the blog post people can find through a quick Google search and leaves them happy they took time to read it. The article that they will want to share with a friend. Writing that instills trust, shows authority, and...