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Stop Blaming Millennials for Failed Marketing

There has been a host of articles in the news over the last couple of years about the number of things that millennials have killed.  Most recently, according to Business Insider, they took deadly aim at Applebees and Buffalo Wild Wings. Other things millennials have...

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The Men Are at It Again

  Looking back on what people thought 2017 might look like 100 years ago, most people probably imagined flying cars or teleportation. I think it’s safe to say that didn’t happen. Instead, we reinvented something even more amazing: rompers for men. Yes. You read...

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The Magic Behind Marketing: The Unicorn Frappuccino Frenzy

The Magic Behind Marketing: The Unicorn Frappuccino Frenzy

The Magic Behind Marketing: The Unicorn Frappuccino Frenzy The age of posting excessive pictures of your fancy drinks and fun foods on social media has arrived. Since the dawn of social media, people have captured photos and posted them online for the world to see....

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Are You Guilty of Groupthink?

Are You Guilty of Groupthink? United Airlines issued a report last week outlining changes in policy to prevent another incident like the one that occurred in April.  After violently removing a passenger from one of their flights, their response to the situation was...

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How Infographics Make Boring Data More Interesting

How Infographics Make Boring Data More Interesting

Most people can agree that reading statistics and data-dense content can be very boring. Without any visual appeal, the average person will most likely forget the data they’ve read shortly after reading it. The good news is that there is an effective alternative to...

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The Smallest Moments Can Make the Biggest Impacts

The Smallest Moments Can Make the Biggest Impacts

Can you think back to when you were in high school and sum up an experience that changed your perception on something? It instigated a flurry of thoughts, helped you understand yourself better, and gave you clarity on what you might do after graduation? Looking back,...

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What Brad’s Wife Can Teach Your Business About Social Media

What Brad’s Wife Can Teach Your Business About Social Media

What Brad's Wife Can Teach Your Business About Social Media Have you heard about Brad’s wife? If you haven’t, let me catch you up.  It’s trending everywhere on social media right now.  Hashtags abound:  #bradswife, #justiceforbradswife, and #notmycountrystore.  Memes...

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