The Most Memorable Marketing Moments of 2021
Every brand has different marketing goals and strategies. All year long, we watch our favorite brands try out new marketing strategies and now we’ve rounded up some of the biggest, best, and most notable marketing moments from 2021:
Duolingo’s Mascot Keeps Going Viral
Duolingo saw a 1,900% increase in Tik Tok followers in just one month when a knowledgeable new hire took charge of their Tik Tok social media strategy.
WeTransfer Gets Rude
WeTransfer is a file-sharing company that created a campaign called “Please Leave”. With this message, it encourages users to go out into the real world- away from screens- and discover new images, experiences, and content that they can later come back and share through their products and services.
Ryan Reynolds Makes A Unique Cocktail
2021 saw the 40th anniversary of the McRib and to celebrate, Ryan Reynolds created a McRib companion cocktail using his own Aviation Gin.
Dunkin’s Influencer-Marketing Strategy
As the fight for commercial advertising gets more and more competitive, Dunkin Donuts switched their strategy to focus on influencer marketing. From nano-influencers to the TikTok queen Charlie D’Amelio herself, Dunkin’ has earned a viral reputation that has significantly boosted their sales.